Definition: one can create reports and dashboards on their own, without having any dependency on any information technology staff or database administrator.

Microsoft Power BI consists of a suite of business analytics tools that make data easy to manipulate, understand and embed in any app or portal. Build rich interactive reports and visual analytics for your apps using Power BI Desktop. Power BI Desktop, a free authoring tool, connects with hundreds of data sources on-premises or in the cloud, simplifies data preparation, and enables ad hoc analysis. Power BI Pro, a fee-based service by user by month, allows you to administer your Power BI data and settings, start development, and get ready for deployment and publish content to Power BI Premium. Capacity-based service provides dedicated cloud resources managed by Microsoft that you can allocate, scale and control to meet your apps’ requirements.

Power BI Premium offers scalability, reliability, and security. As your application grows, you can scale automatically while remaining in complete control of your costs through Power BI Premium’s capacity-based pricing. Power BI Premium gives you full control of your app user’s experience by allowing you to customize your app performance based how you allocate dedicated capacity.

Power BI connects you to a wealth of Microsoft Azure services that you can use to power up your apps and data analysis even beyond visualizations services such as Machine Learning and the Cortana Intelligence Suite. In addition, the ongoing engineering investments Microsoft processes to make in Azure and Power BI means your choices and services will only amplify over time.

Without writing any code, your team can easily write interactive reports using the free Power BI Desktop application. The freeform, drag-and-drop canvas for building visuals helps quickly explore all types of data to build visualizations your customers want.

Why it is important for enterprises:

Flexibility, portability, and cutting-edge capabilities can be delivered.

Enterprises today expect BI to be at the heart of all business processes where decisions are being made and new workflows are being created. They expect BI to be everywhere.

Customers look to create solutions that make their jobs easier, faster, and better by bringing critical data to where they are making real-time decisions. They want BI at their fingertips embedded in the apps they’re already using for business processes they already perform. Either it’s big data, relational data, data locked up on-premises or streaming through the cloud, customers want solutions that surpass technology barriers and mix data into a picture they understand at a glance on the device in their hand.


By finalizing a cloud based data visualization solution, you can ensure you’re delivering the type of experiences and the insights that your customers demand to keep them moving at the speed of business


Customers want to get to actionable insights quickly. In a world where the average attention span continues to shrink, this means your apps must answer questions at a glance and offer users a way to dig into the data without requiring them to export and analyze offline.

The most successful applications today include data visualizations that are as engaging and relevant as they are intelligent and powerful. Embedding visual analytics into your apps improves the value for everyone


Choose a cloud-based data visualization solution for flexibility, reliability, compliance and security:

Many app developers still prefer to build their own data visualization solutions while others use third party traditional software. Given the heavy investments in time, infrastructure, and upkeep that are required to support both methods, neither of them enables the functionality, flexibility, and cost structure that you need to stay competitive.

A modern solution is required that you can customize to meet your needs, deploys in minutes from anywhere, which also requires zero new infrastructures, and keeps you connected into the latest technologies and capabilities.


Uses in different sectors:

  • A cashier uses this to improve the shopping experience for the customer across the counter.
  • Healthcare professionals use patients’ data embedded in a charting app to explore the patient’s history and pinpoint the best starting place for their conversation.
  • A bank offers customers insights into their portfolio through an app that allows them to model and analyze different investment scenarios and then emails investment information based on the customer’s interaction

Make smart decisions using Microsoft Power BI

Written By: TINNI SAHA

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